What is Domain Authority and SEO Practices to Increase it
Domain authority (DA) is one of those SEO concepts that tends to be for ‘advanced users’ only. It really shouldn’t be. DA is actually a helpful metric that can be quite useful for improving search engine result page (SERP) performance. The thing that makes it unique is that we do not have to guess how […]
Understanding Amazon SEO Best Practices
Amazon was little more than an online bookseller when the company first launched over two decades ago. But with a combination of tech savvy policies, outstanding marketing, and a vision for what ecommerce could become, Amazon went on to become the dominant force in ecommerce. As a result, Amazon SEO has become just as important […]
How Keyword Research for PPC Can Support Your SEO Strategy
Keyword research is at the core of everything we do here at Webtek Digital Marketing. It is the foundation of all things SEO. Keyword research also plays an indispensable role in effective pay-per-click (PPC) advertising. What if you put both types of keyword research together? You would get better results.
How to Make Google My Business a Marketing Powerhouse
Google My Business (GMB) is one of the most important tools companies can use to ensure that their business shows up near the top of search engine results pages (SERPs). Your GMB profile amounts to free advertising from the world’s leading search engine. But like any other tool, it doesn’t work on its own. You […]
Common Google My Business Mistakes for Healthcare Practices
A Google My Business (GMB) profile is a great tool for helping new patients find your healthcare practice. If nothing else, GMB is a local search powerhouse. Healthcare practices not taking advantage of it or making Google MY Business Mistakes are losing out on the potential to reach a much wider local audience. As with […]
Why Your Legal Website Is Not Generating Leads?
Your law firm has invested time, effort, and money into building a website. Yet your site isn’t generating the expected leads. Why? In all likelihood, there is more than one reason your legal website isn’t generating leads. There could be a half-dozen or more. A website is a highly complex marketing tool. And just like […]
5 Tips for Generating More Patients from Your Healthcare Website
Your healthcare practice website is more than just an internet-based business card. It is an online tool for making every aspect of your practice accessible to your patients as needed. It is also your number one tool for generating new patients. Understand that your practice is a business as much as an avenue for dispensing […]
Blog Management
Blog Management GET A FREE QUOTE NOW If your organization’s website includes a blog – and it should – how frequently is it updated? Data suggests that 92% of those organizations that blog multiple times per day reap measurable benefits, including improved customer acquisition. But when you are updating that often, a blog can quickly […]
Blog Content Development / Management
Blog Content Development & Management GET A FREE QUOTE NOW Does your company post regular blog content? If not, why not? Blog posts are one of the most effective tools for generating inbound links and driving traffic. In fact, companies that routinely post blog content enjoy 97% more inbound links than companies that do not. […]
Keyword Research
Keyword Research GET A FREE QUOTE NOW Keyword research is both a task and a process. It is the task of understanding how people use online searches to find information. It is a process of applying that understanding to improve search engine optimization (SEO). Keyword research is the foundation that SEO is built on. UNDERSTANDING […]