Google Discover: A New Digital Marketing Tool
Digital marketing and SEO experts may obsess over Google from time to time, but there is a good reason for it. Google offers plenty of tools for marketing on desktop, mobile, and even audio and video streaming platforms. Google is among the top three most dominant forces on the web. Enter the Google Discover tool. […]
Google’s SERP Features Can Boost Your SEO
There are two acronyms that pretty much encapsulate everything we do here at Webtek Digital Marketing. Those acronyms are SEO (search engine optimization) and SERP (search engine result page). Whether we are developing a website, launching a digital marketing campaign, or working on a Google ads management project, SEO and SERPs form the foundation. Sound […]
What Google’s Helpful Content Update Means for SEO
Google is the undeniable world leader among search engines. The company did not become the powerhouse it is by resting on its laurels. Rather, Google is constantly working to improve its services. One of the latest results of that work is known as the Helpful Content update. The most recent iteration of the update was […]
How Google’s GA4 Will Impact Marketing Data
Google introduced the SEO world to Google Analytics 4 (GA4) some 20 months ago. At the time, GA4 was the latest and greatest iteration of Google Analytics. It was always meant to be a Universal Analytics (UA) replacement, and now Google is on course to actually make this happen. As of July 1, 2023, UA […]
Blog Management
Blog Management GET A FREE QUOTE NOW If your organization’s website includes a blog – and it should – how frequently is it updated? Data suggests that 92% of those organizations that blog multiple times per day reap measurable benefits, including improved customer acquisition. But when you are updating that often, a blog can quickly […]
Blog Content Development / Management
Blog Content Development & Management GET A FREE QUOTE NOW Does your company post regular blog content? If not, why not? Blog posts are one of the most effective tools for generating inbound links and driving traffic. In fact, companies that routinely post blog content enjoy 97% more inbound links than companies that do not. […]
Competitor and Industry Analysis
Competitor and Industry Analysis GET FREE COMPETITIVE ANALYSIS WebTek operates in a highly competitive industry. We know that in order to succeed, we have to be just as cognizant about the competition as we are about our own business. Guess what? So do you. Your company will succeed only to the extent that you do […]
Conversion Rate Optimization
Conversion Rate Optimization GET A FREE ANALITICS TURN CASUAL VISITORS INTO PAYING CUSTOMERS Driving traffic to your website is just the first step in maximizing your online presence. Once there, you want visitors to make a decision about the products or services you offer. You want to turn casual visitors into paying customers. That is […]
Graphic Design Services
Graphic Design Graphic design and web design are often thought of as interchangeable. We do not see things that way. We consider graphic design an entirely separate discipline that goes beyond merely placing graphics on a website. Graphic design covers a variety of elements, from logos to advertising images. The keys to great graphic design […]
eCcommerce SEO
eCommerce SEO Services Optimize your online store. GET A FREE QUOTE NOW eCommerce SEO Your eCommerce site is the online equivalent of a brick-and-mortar shop. Of course, you already knew that. But did you know that eCommerce operators have a more challenging time attracting customers than their brick-and-mortar counterparts? The reason is simple. Online, you […]