How to Measure SEO Success
Business executives are more likely to measure success in terms of return on investment (ROI). There is nothing wrong with that. But when it comes to digital marketing and search engine optimization (SEO), straight ROI doesn’t always work. For example, it is not always an accurate measurement of SEO performance. There are other ways to […]
Top 3 Statistics Every SEO Agency Should Live By
Search engine optimization (SEO) is pretty much a numbers game. That may sound like an oversimplified explanation, but it is the truth. SEO is about driving traffic and converting it. And as any SEO agency can tell you, success is measured in raw numbers. Speaking of numbers, SEO experts rely on a long list of […]
Digital Marketing and Finding Your KPI Focus
Webtek Digital Marketing isn’t the only digital marketing agency in Salt Lake City. There are others. There are still more throughout Utah and across the country. One thing we all have in common is relying on key performance indicators (KPIs) to tell us how we’re doing. But could we be chasing too many KPIs to […]
Content Marketing: Tips for SEO Companies
Content marketing is one of the hottest things in digital marketing right now. There is a good reason for that. As Google and its competitors are faced with sorting out an ever-growing mountain of online content, they need better ways to serve the helpful content users want. This fundamental principle is something every SEO company […]
Developing a Productive Website: What is On-Site SEO?
Developing a productive site requires that we put a lot of time and effort into onsite SEO. Onsite SEO is non-negotiable. It is absolutely critical to achieving strong search engine results. Likewise, a website needs to perform well in organic searches if potential visitors are going to find it.
Blog Management
Blog Management GET A FREE QUOTE NOW If your organization’s website includes a blog – and it should – how frequently is it updated? Data suggests that 92% of those organizations that blog multiple times per day reap measurable benefits, including improved customer acquisition. But when you are updating that often, a blog can quickly […]
Blog Content Development / Management
Blog Content Development & Management GET A FREE QUOTE NOW Does your company post regular blog content? If not, why not? Blog posts are one of the most effective tools for generating inbound links and driving traffic. In fact, companies that routinely post blog content enjoy 97% more inbound links than companies that do not. […]
Keyword Research
Keyword Research GET A FREE QUOTE NOW Keyword research is both a task and a process. It is the task of understanding how people use online searches to find information. It is a process of applying that understanding to improve search engine optimization (SEO). Keyword research is the foundation that SEO is built on. UNDERSTANDING […]
Competitor and Industry Analysis
Competitor and Industry Analysis GET FREE COMPETITIVE ANALYSIS WebTek operates in a highly competitive industry. We know that in order to succeed, we have to be just as cognizant about the competition as we are about our own business. Guess what? So do you. Your company will succeed only to the extent that you do […]
Conversion Rate Optimization
Conversion Rate Optimization GET A FREE ANALITICS TURN CASUAL VISITORS INTO PAYING CUSTOMERS Driving traffic to your website is just the first step in maximizing your online presence. Once there, you want visitors to make a decision about the products or services you offer. You want to turn casual visitors into paying customers. That is […]
