What Google’s Helpful Content Update Means for SEO
Google is the undeniable world leader among search engines. The company did not become the powerhouse it is by resting on its laurels. Rather, Google
You’ve got digital marketing questions, and we’ve got all the information you need. From social media to link building, content-creation tips to industry-specific suggestions, we’re happy to spread the knowledge and help where we can. Scroll through to find the resources that will enable your business to thrive in the digital marketplace.
Google is the undeniable world leader among search engines. The company did not become the powerhouse it is by resting on its laurels. Rather, Google
The debate over in-house vs. professional agency marketing has been around since the early days of Madison Avenue advertising. It carried over into the digital marketing world back in the 1990s. The debate always boils down to the same thing: value. What are you getting for the amount of time, effort, and money your company is putting into marketing?
Developing a productive site requires that we put a lot of time and effort into onsite SEO. Onsite SEO is non-negotiable. It is absolutely critical to achieving strong search engine results. Likewise, a website needs to perform well in organic searches if potential visitors are going to find it.
Webtek Marketing discusses what low-cost tactics therapists should invest in to increase their reach and exposure to potential patients.
Webtek Marketing discusses why it’s important that your site is indexed, how to check if yours is and how to get it indexed it if it’s not.
Black Friday and Cyber Monday are arguably the two most profitable days for U.S. retailers. They are two days not to be missed in the run up to annual holiday sales. More importantly, they are two days to aggressively market via PPC.
Marketing is as important in the cannabis industry as any other. Cannabis businesses have brands to promote and customers to reach. Yet the industry faces a strange conundrum that ultimately has a profound impact on marketing efforts: the drastic differences between state and federal laws.
Google introduced the SEO world to Google Analytics 4 (GA4) some 20 months ago. At the time, GA4 was the latest and greatest iteration of
Webtek founding partner Justin Crawmer recently sat down with the Private Practice Workshop’s John Clarke to discuss whether digital marketing is worth investing in. The two looked at it from the healthcare angle, particularly where therapy practices are concerned.
Domain authority (DA) is one of those SEO concepts that tends to be for ‘advanced users’ only. It really shouldn’t be. DA is actually a
When you hear the phrase ‘conversion rate optimization’, what is the first thought that comes to mind? Most business owners think about sales. That’s reasonable,
Amazon was little more than an online bookseller when the company first launched over two decades ago. But with a combination of tech savvy policies,
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